Yes, it’s important for your cannabis company to be seen, but nowadays, most people online are spending their time watching things. Which, understandably, seems just as useful. But, you may be shocked to learn that over 30% of people’s time online is spent enjoying some form of video content. On top of that, nearly 90% of people can remember a video they watched, as opposed to an ad campaign in any other medium. So, it goes without saying, videos are key if you’re even thinking about having a successful cannabis company.